3 6 Ke·2025-10-13 02:14Core Insights - Google has launched a new feature called AI Mode, transforming the search experience into a continuous dialogue rather than just answering questions [1] - By October 2025, AI Mode has been rolled out in over 200 countries and supports more than 35 languages, with users asking questions three times longer than traditional searches [1][4] - The focus of AI Mode is on understanding user intent rather than merely generating responses, marking a shift in product philosophy [1][6] Group 1: AI Mode Overview - AI Mode is not a chatbot but an "information understanding system" designed to comprehend user queries [2][4] - Unlike traditional search, AI Mode allows for ongoing dialogue, remembering context and suggesting related resources [4][5] - The goal is to create a new pathway for information retrieval, emphasizing understanding over mere generation [6][20] Group 2: Development Process - The initial development of AI Mode involved a small team of 5 to 10 people, focusing on user interaction rather than a complete overhaul of search [10][12] - Early testing revealed that users were already teaching the search engine how to evolve through their queries [12][13] - The process included real user feedback, which was crucial for refining the AI's capabilities [15][18] Group 3: User-Centric Design Principles - Understanding user needs is paramount; the product should help users accomplish specific tasks rather than just showcase features [21][33] - Data alone is insufficient; identifying the underlying reasons for user behavior is essential for product improvement [27][28] - Simplicity in design is crucial; users should easily understand how to use the product without confusion [30][31] Group 4: Differentiation from Competitors - Google aims to differentiate AI Mode from ChatGPT by focusing on information retrieval rather than open-ended conversation [37][38] - AI Mode is designed to assist users in practical tasks, such as planning trips or finding information, rather than engaging in casual chat [39][41] - The evolution of AI is about making it more intuitive and user-friendly, allowing even children to interact naturally with the system [42][46] Group 5: Future of AI Interaction - The future of AI lies in its ability to understand user queries naturally, making it a more integral part of daily life [41][47] - Google emphasizes that the competition in AI is not just about technical capabilities but about understanding user needs [49] - Each interaction with AI Mode teaches the system what constitutes a useful response, enhancing its ability to serve users effectively [49]