分类培育，流量赋能，聊城市培育全链条放心消费新场景

Core Insights - The article discusses the efforts of the Liaocheng Market Supervision Administration to enhance consumer confidence and promote new consumption scenarios in response to upgraded market demand [1] Group 1: Consumer Confidence Initiatives - Liaocheng Market Supervision Administration is focusing on integrating regional特色产业 (characteristic industries) to cultivate diverse and reliable consumption scenarios [1] - The administration has categorized its initiatives based on different types of businesses such as supermarkets, scenic spots, e-commerce, and rural areas to create varied放心消费场景 (reliable consumption scenarios) [1] - As of now, 454 businesses related to characteristic industries have been included in the reliable consumption cultivation database [1] Group 2: Industry-Specific Actions - For the Lingzhi industry, a "Lingzhi Fairy Grass" themed live streaming platform has been established, ensuring strict product admission standards and addressing consumer complaints proactively [2] - The Ejiao industry has developed a consumption route that includes an Ejiao museum and a film city, with 33 offline businesses offering no-reason returns [2] - In the Sanghuang industry, training sessions have been conducted for local growers to enhance product quality control and protect consumer rights [3] Group 3: Consumer Rights Protection - The administration has implemented a principle of resolving issues at the source, focusing on negotiation and on-site resolution to maximize consumer rights protection [3] - In the Koi industry, elements of reliable consumption are integrated into Koi towns, with a focus on standardizing business practices within industrial parks [3] - The administration has developed 98 no-reason return units and established 15 consumer rights protection service stations to enhance consumer awareness and create a strong promotional atmosphere [3]