Salesforce Puts Slack, Voice Tools At Center Of AI Strategy

Core Insights - Salesforce is focusing on enhancing the adoption of AI products among enterprise customers by leveraging its acquisition of Slack Technologies, which was completed in 2021 for $27.7 billion [1][2][3] - The company is set to unveil the new Agentforce 360 platform at the Dreamforce conference, integrating Slack's collaboration tools to create a conversational user interface for AI agents [2][4] - Salesforce's stock has seen a decline of 27% in 2025, indicating challenges in monetizing its AI initiatives [1][6] Group 1: Product Development and Strategy - The Agentforce 360 platform aims to improve upon the existing Customer 360 platform, allowing users to embed conversational AI agents into various workflows such as sales, marketing, and customer support [4][5] - New Slackbots will serve as personal AI companions, enhancing user experience and engagement within the platform [5] - Salesforce has launched Agentforce IT Service and acquired Apromore to further integrate IT service management tools within Slack, indicating a strategic move to compete with ServiceNow [9][10] Group 2: Competitive Landscape - Salesforce faces significant competition from Microsoft Teams and OpenAI, both of which are advancing their own AI and collaboration tools [5][7] - Analysts expect Salesforce to showcase successful enterprise customer adoption of Agentforce during the Dreamforce conference, highlighting the importance of demonstrating tangible business value [7][8] - The competition between Salesforce and ServiceNow is intensifying, particularly as both companies expand their offerings in IT service management and customer service solutions [9][10] Group 3: Financial Outlook - Salesforce is anticipated to update its financial outlook and projected revenue from AI products during its investor day at the Dreamforce conference [6] - The company's stock currently holds a sub-par Composite Rating of 67 out of a best-possible 99, indicating room for improvement in market performance [11][12]