出海潮涌,豫农优品加速迈向全球大市场
Sou Hu Cai Jing·2025-10-13 12:14

Core Viewpoint - The launch of the "Yunong Excellent Products" global strategy marks a significant step in promoting Henan's high-quality agricultural products to international markets, enhancing brand recognition and influence [1][5][6]. Group 1: Global Strategy Launch - The "Yunong Excellent Products" global strategy was officially launched at the China (Henan) - ASEAN Grain and Agricultural Cooperation Development Conference, aiming to integrate high-quality agricultural resources from Henan and establish a regional brand [1][5]. - As of now, 377 enterprises and 717 products have been included in the "Yunong Excellent Products" brand directory, emphasizing the commitment to quality and international standards [5][6]. Group 2: International Market Expansion - The strategy is part of a broader initiative to enhance cooperation with countries along the "Belt and Road" and to promote Henan's agricultural products globally [5][6]. - The Henan Agricultural Investment Group is focused on deepening international trade and investment cooperation, positioning Henan's agricultural products as a "golden business card" in the global market [6]. Group 3: Logistics and Distribution Network - Agreements were signed with various logistics companies to establish diverse international logistics channels, facilitating a more efficient global supply chain for "Yunong Excellent Products" [7]. - The initiative includes partnerships with overseas companies to build distribution networks, enhancing service capabilities in international markets [7][8]. Group 4: Market Penetration - The "Yunong Excellent Products" initiative has already begun its global layout, targeting over 50 countries and regions, including North America, Europe, and Southeast Asia, with a focus on leisure foods and canned products [8].