跨境电商新思路:巧用海外仓,应对仓储成本与库存压力
Sou Hu Cai Jing·2025-10-13 14:16

Core Insights - The article discusses the emerging trend of combining "FBA (Fulfillment by Amazon) and overseas warehouses" as a strategy for cross-border e-commerce sellers to manage costs and maintain operational flexibility in light of tightening platform policies [1][3]. Group 1: Cost Management - Many sellers previously relied solely on FBA, but rising storage fees and changing inventory management rules have increased costs and risks associated with this model [3]. - Overseas warehouses offer a cost advantage, being 30% to 50% cheaper than FBA, without seasonal surcharges [4]. Group 2: Operational Flexibility - The combination of FBA for driving traffic and overseas warehouses for flexible inventory management enhances sellers' ability to respond to sales fluctuations [3]. - The dual-track model allows sellers to improve inventory flexibility and risk resilience while controlling costs [3]. Group 3: Inventory Management - Overseas warehouses provide more lenient storage policies, accommodating large items and slow-moving products [4]. - Automated replenishment suggestions based on sales data and real-time inventory classification during returns help streamline operations [4]. Group 4: Seller Considerations - Sellers with diverse product structures, multiple sales channels (e.g., Amazon, TikTok, independent sites), and frequent return handling issues may benefit from the "FBA + overseas warehouse" model [4].