Core Insights - The CEO of Insta360, Liu Jingkang, acknowledged that the company's actions may have contributed to DJI's significant price reductions and offered a 100 yuan coupon to customers who purchased DJI products between October 2 and October 8 as an apology [1][2] - DJI announced price cuts on several products ahead of the Double Eleven shopping festival, with some models seeing reductions of over 1,000 yuan, leading to customer dissatisfaction and calls for compensation from those who purchased products at higher prices [4][6] Group 1 - Liu Jingkang's post on Weibo included a promise to select two lucky users from those who retweet his post to win either an Insta360 camera bundle or a DJI OSMO series bundle [2] - The rules for claiming the 100 yuan coupon require customers to provide proof of purchase, including a screenshot of their DJI order, during the specified period [2] - Insta360 has maintained a leading position in the global panoramic camera market for six consecutive years, with a market share of 67% as of 2024 [4] Group 2 - The price reduction event for DJI products officially started on October 9 and lasted for six days, with significant discounts on popular items like the Osmo Pocket 3 [6] - The standard version of the Osmo Pocket 3 saw a price drop of 700 yuan, bringing the final price to 2,799 yuan, while the all-in-one bundle was reduced by 900 yuan to a price of 3,599 yuan [6] - DJI stated that the price adjustments were part of a regular promotional strategy for the Double Eleven event and mentioned that they have a price protection policy in place for affected customers [6]
影石CEO致歉称大疆降价或与影石有关,为部分用户发放100元代金券
Sou Hu Cai Jing·2025-10-14 10:19