“中国通”执掌茱莉蔻，POLA 集团放不下中国市场

Group 1 - POLA ORBIS HOLDINGS announced a leadership change, appointing Takahiro Tabata as CEO of Jurlique, replacing Loic Rethore [2] - Takahiro Tabata has significant experience in the Chinese market and currently holds leadership positions in three companies under POLA Group [2] - Jurlique, an Australian organic skincare brand, was acquired by POLA Group in 2011 and has been a focus of brand development since 2019 [2] Group 2 - Jurlique's performance in China has declined, with the number of stores dropping from over 100 at its peak to only 44 by 2021, and a sales decline of 9.8% reported for mid-2025 [3] - POLA Group's major brands, including POLA and ORBIS, account for over 80% of total sales, indicating that Jurlique and other brands contribute less than 20% [3] - The appointment of a leader with Chinese market expertise suggests POLA Group's intention to explore growth opportunities in China [4] Group 3 - POLA Group has faced challenges in the Chinese market, including business shrinkage and significant losses from its subsidiary ORBIS in recent years [4] - The company remains committed to the Chinese market as a long-term strategic focus, emphasizing high-quality products and services while planning to enhance localization and innovation [4] - Industry experts suggest that Japanese cosmetic companies need to strengthen their e-commerce presence and focus on product innovation to regain growth in China [5]