Tesla's Cybertruck Sales Collapse in Q3: What's Behind the Dip?

Core Insights - Tesla achieved record deliveries in Q3 2025, but the Cybertruck has become a significant disappointment for the company [1] Sales Performance - Tesla sold only 5,385 Cybertrucks in Q3, a 62.6% decline from the previous year, while the overall U.S. EV market saw a nearly 30% increase in sales to approximately 438,000 units [2] - Year-to-date, Tesla has sold around 16,000 Cybertrucks, down 38% year over year, falling short of Elon Musk's target of 250,000 units annually [5] Product Issues - The Cybertruck, initially marketed as a revolutionary vehicle, has faced numerous issues including falling body panels, disappointing range, and inadequate towing capacity, leading to diminished enthusiasm among consumers [3] - Production delays, quality concerns, and rising prices have plagued the Cybertruck's rollout, with the entry-level model now exceeding $60,000 compared to the originally promised starting price of $39,990 [4] Competitive Landscape - Other electric pickups have performed well, with Ford's F-150 Lightning selling over 10,000 units in Q3, a 40% increase from last year, and General Motors' GMC Hummer EV sales rising by 22% [7] Internal Actions - Reports indicate that Musk's private ventures, SpaceX and xAI, are purchasing unsold Cybertrucks, raising questions about Tesla's confidence in the vehicle's future [6] Market Valuation - Tesla's stock trades at a forward price-to-sales ratio of 13.82, significantly higher than competitors like General Motors and Ford, which trade at ratios of 0.3 and 0.28, respectively [11]