农行：助燃“双节”消费热

Group 1 - The article highlights the vibrant consumer landscape during the "Double Festival" holiday, showcasing new experiences and activities that attract tourists [1] - Agricultural Bank is leveraging local characteristics to innovate financial products and services, aiming to boost holiday consumption and enhance the cultural tourism experience [1][3] - The bank's credit card consumption during the holiday period exceeded 3.3 billion yuan, indicating strong consumer engagement [3] Group 2 - Guangdong Shunde, recognized as a "Creative City of Gastronomy," has launched over a hundred cultural tourism activities during the holiday, attracting visitors nationwide [2] - The bank has partnered with popular tourist spots and merchants to offer promotional activities, enhancing consumer experiences and stimulating spending [3] - The success of Shunde's activities, including a Guinness World Record event, demonstrates the effectiveness of combining cultural themes with tourism [2] Group 3 - The Baizhang Waterfall in Zhejiang has seen a surge in visitors due to improved infrastructure and innovative activities, supported by Agricultural Bank's financial backing [4] - The bank has provided over 600 million yuan in loans to support tourism infrastructure projects, facilitating enhanced visitor experiences [4][5] - The overall tourism development in Wencheng has been positively impacted by the bank's increased credit support for smart tourism initiatives [5] Group 4 - The ancient town of Shenhou, known for its Jun porcelain, has experienced a tourist influx during the holiday, showcasing the integration of cultural heritage and tourism [6] - Agricultural Bank's financial products have supported local porcelain enterprises in upgrading equipment and expanding services, contributing to the town's tourism growth [6] - The town received over 500,000 visitors during the holiday, establishing itself as a new hub for cultural tourism consumption in Henan [6]