Zhi Tong Cai Jing·2025-10-14 02:34Core Viewpoint - JD Health (06618) is experiencing a positive market response, with a stock price increase of 3.5% to HKD 63.6, supported by strong sales in proprietary medicines and nutritional products, as well as expectations for continued growth in advertising revenue [1] Group 1: Financial Performance - Morgan Stanley forecasts a year-on-year revenue growth of approximately 24% for JD Health in Q3, driven by robust sales in chronic disease medications and better-than-expected performance in nutritional products [1] - The expected sales of medical devices are anticipated to meet projections, contributing to overall revenue stability [1] - Adjusted operating profit is projected to reach RMB 3.5 billion, with adjusted net profit estimated at RMB 5.3 billion, indicating potential upside in revenue forecasts for FY2025 [1] Group 2: Business Expansion - JD Health is focusing on expanding its offline business, having opened over 50 pharmacy stores in Q3 and planning to add approximately 150 more in Q4 [1] - The company has achieved partial reimbursement qualifications for OTC (over-the-counter) drugs in seven cities, an increase from three, which is seen as a significant step towards broader coverage in the coming years [1] Group 3: Profitability and Investment - The growth rate of advertising revenue is expected to continue outpacing product sales, which will support further improvements in profit margins [1] - The company’s operational leverage and disciplined execution are highlighted as key factors for its financial performance, alongside lower-than-previously expected offline investment by RMB 100 million [1]