速卖通双11正式启动

Group 1 - The overseas Double 11 event initiated by AliExpress will start its pre-sale on November 8, with the main sales period from November 11 to 19, followed by the Black Friday cycle until December 3, creating a month-long business growth opportunity [1] - AliExpress emphasizes the importance of high-quality merchants who provide good service, stable fulfillment, and strong brands, indicating that these merchants will experience significant business growth [1] - The platform is promoting a dual-track model of "POP + full management," focusing on differentiated product offerings and utilizing AI tools for rapid growth [1] Group 2 - AliExpress has introduced a "commission incentive plan" for high-rated POP merchants, allowing them to earn up to 7% of sales as commission, with new stores eligible for 100% commission [2] - The platform provides AI diagnostic tools to help merchants achieve sales targets, offering a 10% reduction in GMV targets for those who complete specific actions [2] - The "overseas management" model has expanded to over 30 countries, allowing merchants to stock products in local warehouses, significantly reducing local delivery times by 50% [2] Group 3 - The focus for this Double 11 includes brand expansion, IP, and quality product offerings, with AliExpress aiming to help brand merchants achieve higher sales at half the cost compared to Amazon [3]