永辉超市CEO王守诚:调改店客流平均增长80%

Core Insights - Yonghui Supermarket's CEO announced an average customer traffic increase of 80% in remodeled stores, with over 60% of these stores achieving profitability levels surpassing the peak of the past five years [1] - The company is focusing on "people" and "products" for future remodeling efforts, transitioning from broad horizontal adjustments to refined deep upgrades [1] - Yonghui has launched two product series, "Yonghui Custom" and its private label "Quality Yonghui," covering over 20 products across various categories [1][2] Customer Experience - The average Net Promoter Score (NPS) for 102 remodeled stores exceeds 40, with 19 stores achieving scores over 50, indicating a strong customer satisfaction level [1] - The company has a five-year development plan to create 500 private label products, enhancing its product offerings [1][2] Employee Engagement - From January to August 2025, Yonghui Supermarket distributed over 31 million yuan in employee bonuses, with the highest monthly bonus per store exceeding 300,000 yuan [1] - Nearly 5,000 employees participated in skill certification programs, achieving a professional pass rate of 78.2% [1] Product Strategy - Yonghui Supermarket's "Product Centered" strategy aims to establish 200 core strategic partnerships and develop 100 billion-yuan level products within three years [2] - The product structure includes high-quality items from well-known brands, Yonghui Custom products, and the Quality Yonghui private label, focusing on quality and price balance [2]