小米汽车从铜陵到成都的198天

Core Viewpoint - Xiaomi's automotive division is facing significant challenges related to safety and product quality, highlighted by two fatal accidents within 198 days, leading to a decline in market reputation and increased scrutiny from regulatory bodies [1][3][5]. Group 1: Recent Incidents and Public Response - The recent accident involving the Xiaomi SU7 Ultra in Chengdu resulted in severe vehicle damage and fatalities, occurring shortly after a previous incident in Anhui [1][5]. - Following the Chengdu accident, Xiaomi's chairman Lei Jun continued to promote the company's products on social media without directly addressing the incident or offering condolences to the victims' families, leading to public backlash and loss of followers [4][5]. - The company has faced multiple controversies, including issues with the SU7 Ultra's carbon fiber hood and a large-scale recall due to software quality problems [5][6]. Group 2: Regulatory Developments - The accidents have prompted the introduction of new national safety standards for electric vehicles, focusing on battery safety, door handle functionality, and the reliability of advanced driver-assistance systems [8][9][10]. - The Ministry of Industry and Information Technology has emphasized the need for rigorous testing and clear communication regarding the capabilities and limitations of intelligent driving systems [8][9]. - New standards require that vehicle doors must be operable without tools in emergency situations, directly addressing the issues raised by the accidents involving Xiaomi vehicles [10]. Group 3: Company Strategy and Leadership - Lei Jun has acknowledged the difficulties faced in the automotive sector, emphasizing the challenges of vehicle manufacturing and the high expectations from the public [7]. - Despite the controversies, Xiaomi's new model YU7 saw significant initial demand, with over 240,000 orders within 18 hours of launch, raising questions about the authenticity of these figures [6]. - The company has not publicly addressed the safety concerns in its promotional materials, focusing instead on product features and performance [7].