我，00后主播，月入7万后逃离杭州

Group 1 - The article discusses the rapid rise and subsequent decline of the live-streaming e-commerce industry in Hangzhou, highlighting the initial excitement and financial success experienced by many young streamers [1][6][8] - The industry was characterized by high earnings, with ordinary streamers earning between 15,000 to 30,000 yuan monthly, and top performers exceeding 40,000 yuan [19][20] - The shift in the industry began in late 2023, with a focus on ROI (Return on Investment) leading to increased pressure on streamers and a decline in earnings [22][24][26] Group 2 - By 2024, many streamers experienced a salary drop of 30% to 40%, with some reporting a decrease in base salary from 10,000 yuan to 8,800 yuan [30][31] - The number of professional live-streamers in China reached 15.08 million by the end of 2023, but over 80% earned less than 8,000 yuan monthly, indicating a significant decline in income potential [34][35] - The overall market for live-streaming e-commerce saw a slowdown, with penetration growth rates dropping from approximately 100% to single digits, leading to intensified competition [36][37] Group 3 - The article notes a visible decline in activity at live-streaming bases in Hangzhou by mid-2024, with many small MCNs facing consolidation or closure [39][40] - The narrative includes personal accounts of streamers transitioning to different careers, reflecting a broader trend of industry professionals seeking stability and fulfillment outside of live-streaming [44][46] - The industry is undergoing a significant reshaping, with a need for streamers to reassess their value and position in a changing market landscape [51][52]