Core Viewpoint - The event highlighted the launch of "New Generation More Suitable" infant formula by Feihe, emphasizing its commitment to innovation and quality tailored for Chinese babies [1][3]. Group 1: Product Innovation - Feihe introduced the "Fresh Nutrition System," which focuses on fresh milk sources, raw materials, and processes to enhance the nutritional quality of its products [3][4]. - The company has developed a "Mother Source Bionic Formula" that closely mimics the nutritional profile of breast milk, including a significant upgrade in the Sn-2 DHA ratio to 52.5%, aligning closely with the average level found in breast milk [8]. Group 2: Research and Development - Feihe has been a pioneer in clinical feeding research for infants, with recent studies showing that its Star Flying Fan Zhuo Rui formula promotes infant growth and development similarly to breast milk [5][9]. - The company has participated in national research initiatives, including the "863 Program" and the "14th Five-Year Plan," to advance the understanding of Chinese breast milk [7][8]. Group 3: Industry Leadership - Feihe aims to lead the industry in establishing fresh nutrition standards and enhancing the overall quality of infant formula in China [3][4]. - The company emphasizes its responsibility as a leading brand to continue innovating and improving consumer services for the benefit of Chinese babies [8].
63年积淀，飞鹤以鲜活营养定义婴幼儿奶粉新标准