20支直播团队“云上”角逐，助力韶关农特产品“出圈”

Core Points - The "Digital Commerce Promotes Agriculture and Celebrates Harvest" e-commerce live streaming competition was launched in Shaoguan City to enhance local agricultural products and promote e-commerce as a means to support rural development [1][9] - The competition attracted 20 local e-commerce live streaming teams and established a dedicated product library featuring Shaoguan's specialty agricultural products [3][9] Group 1 - The event was organized by multiple local government departments, including the Municipal Bureau of Commerce and the Municipal Agricultural and Rural Affairs Bureau, and was held at the Zhou Tian E-commerce Town [3][9] - During the 3-hour competition, the total number of sales reached 6,345, generating a total sales revenue of 387,500 yuan [8][9] - The competition showcased the natural beauty, industrial growth, and cultural richness of Shaoguan through product introductions and storytelling by participants [6][8] Group 2 - The judging panel consisted of experts from various e-commerce bases and associations, evaluating participants based on their live streaming performance, sales data, and interaction effects [8] - The competition aims to discover outstanding live streamers and integrate high-quality Shaoguan agricultural products for better promotion and sales across the country [9]