Xin Jing Bao·2025-10-16 01:48Core Insights - Minsheng Bank's Beijing Huairou Branch officially opened on October 16, marking the establishment of the bank's 100th standard branch in the capital, enhancing its service capabilities for the capital's economic development [1][2] - The bank is expanding its branch network despite the general trend of contraction in physical bank locations, focusing on transforming branches from transaction-oriented to service-oriented [1][2] - The establishment of the Huairou Branch fills a gap in the bank's network in the area and aligns with the strategic development needs of Beijing [2] Network Expansion - The opening of the 100th branch in Huairou is a strategic move for Minsheng Bank to integrate deeper into the capital's development framework [2] - The bank has signed strategic cooperation agreements with multiple districts, including Miyun and Tongzhou, to enhance government-bank collaboration and meet the capital's development demands [2] - The bank's branch layout is guided by Beijing's "14th Five-Year Plan" and 2035 vision, focusing on regional economic trends for network planning [2] Service Model Transformation - Minsheng Bank is upgrading both the soft and hard infrastructure of its branches, aiming to transform them into "ecological integration centers," "customer experience centers," and "complex product marketing centers" [3] - The bank is focusing on integrating channel advantages, technological capabilities, and social credibility to expand its "bank+" diversified business scenarios [3] Community Banking - The bank has pioneered the "community bank" model, focusing on the needs of key demographics such as the elderly and children [4] - It has implemented measures like setting up care stations and adapting branches for elderly accessibility, addressing the digital divide faced by older customers [4][5] - The bank collaborates with local communities to enhance financial literacy and safety, establishing a dual mechanism for education and fraud prevention [5] Support for Small and Micro Enterprises - Minsheng Bank has established 26 small and micro enterprise financial centers to provide integrated financial and non-financial services [6] - The bank has restructured its approval teams to enhance efficiency and risk management for small and micro businesses [6] - It actively engages with government departments to facilitate financing for small enterprises and supports local economic activities [6] Technology and Innovation Focus - The bank has developed a "3+6+16" organizational structure for technology finance, with specialized branches and centers to serve key industrial clusters [7] - This network covers major industries such as information technology and healthcare, creating a 5-kilometer service radius [7] - The bank offers a comprehensive financial product system tailored to the lifecycle of technology enterprises, supporting various stages from startup to maturity [8] Future Outlook - Minsheng Bank plans to continue expanding its network in alignment with major strategic initiatives, focusing on green finance and technology finance to support regional ecological and industrial upgrades [8]