Core Insights - The opening of the Changsha Copper Official Vertical Store Short Drama Film City marks a significant step in Hunan Province's short drama industry layout, showcasing Yingxin Development's strategic focus on "cultural tourism+" [1][2] - The project aims to create the largest and most complete short drama ecosystem in Central China, injecting new momentum into the innovative development of Hunan's cultural tourism industry and the upgrade of the short drama sector [1] Company Developments - Yingxin Development, through its subsidiary Copper Official Kiln National Style Park, has partnered with Vertical Store Film Group to establish a collaborative center for the short drama industry in Hunan [1][2] - The company plans to leverage its mature cultural tourism operational experience and the professional film industry capabilities of Vertical Store to enhance the short drama production capacity, with an expected annual output of over 500 short dramas [1] Industry Trends - The rise of micro-short dramas, characterized by their "short, flat, and fast" advantages, has become a significant cultural and technological integration trend, enriching the spiritual and cultural lives of the public [1] - Hunan Province has implemented eight supportive policies to encourage the creation of high-quality micro-short drama content and the establishment of filming bases, fostering a favorable environment for the industry's development [1]
长沙铜官竖店短剧影视城开业 盈新发展携竖店打造中部短剧文旅融合新标杆