2 1 Shi Ji Jing Ji Bao Dao·2025-10-16 06:34Core Viewpoint - Meituan Takeaway is implementing a new multi-dimensional scoring system for merchants, effective from October 20, aimed at enhancing consumer trust and reducing malicious reviews [1][6]. Group 1: New Scoring System - The new scoring system will transition from a single subjective score to a multi-faceted evaluation that includes metrics such as "repurchase rate," "food quality," and "food safety" [1][4]. - The scoring will consist of both subjective ratings from customers and objective indicators, providing a more comprehensive assessment of merchant performance [3][6]. - The new system aims to create a fairer evaluation environment, reducing the effectiveness of artificially inflated scores and ensuring all merchants start on an equal footing [3][4]. Group 2: Implementation and Features - The new scoring system was piloted in cities like Tianjin and Foshan earlier this year, focusing on two main dimensions: "food quality score" and "service experience score" [4][5]. - The "food quality score" includes customer satisfaction ratings and repurchase rates, while the "service experience score" encompasses metrics like response rates and negative feedback rates [4][5]. - A "new merchant protection period" has been introduced, where new merchants' scores will only be displayed after accumulating a certain number of valid reviews [4]. Group 3: Focus on Food Safety - The new evaluation system has incorporated a "food safety negative feedback rate" to make food safety issues more transparent and publicly available [4][5]. - This addition is seen as a significant response to food safety concerns and a step towards higher industry standards [4][5]. Group 4: Review Management and Merchant Support - Meituan Takeaway has removed the limit on the number of appeals merchants can make against negative reviews, allowing for unlimited appeals [5]. - The platform has implemented automated features to identify and filter malicious reviews, significantly reducing the processing time for handling such cases [5][6]. - The changes in the scoring mechanism have alleviated merchants' anxiety regarding negative reviews, allowing them to focus more on improving customer satisfaction [5][6].