2025国际冬季运动博览会在首钢园开幕

Core Insights - The 2025 International Winter Sports Expo, marking its tenth anniversary, has become the largest and most authoritative ice and snow exhibition globally, serving as a significant platform for the international ice and snow industry [1][2] Group 1: Event Overview - The expo features participation from ice and snow powerhouses such as Austria, Italy, Canada, Finland, and Slovenia, along with over 500 well-known international and domestic brands and more than 200 global guests [1] - The total area of the expo is nearly 20,000 square meters, showcasing various sectors including winter and alpine technology, national group exhibition areas, domestic ice and snow economic clusters, winter tourism destinations, personal ice and snow equipment, and cultural exhibitions [2] Group 2: Industry Development - The ice and snow economy is recognized as a vital force in promoting consumption upgrades, regional development, and supporting China's dual circulation strategy, as highlighted by the Vice Chairman of the Chinese Olympic Committee [1] - The Shijingshan district has implemented special policies for the ice and snow industry and has introduced measures to promote high-quality development of the event economy, creating a complete industrial chain encompassing equipment research and development, venue construction, education and training, and event operation [2] Group 3: Future Prospects - The upcoming 2026 Milan-Cortina Winter Olympics is already in countdown mode, with the Italian Olympic Committee President emphasizing the expo's role as a significant legacy of the Beijing 2022 Winter Olympics [2] - The expo will also host various activities, including the selection of leading ice and snow brands for 2025, the release of the "2025 China Ice and Snow Industry Development Research Report," and multiple networking events aimed at promoting the ice and snow industry [3]