广交会上“新”：“高新优特”占半壁江山，新产品解锁新场景

Core Insights - The 138th China Import and Export Fair (Canton Fair) showcases a significant shift in focus from quantity to quality, highlighting the emergence of high-tech and specialized enterprises [1][2][4] - The fair features over 32,000 participating companies, with a record exhibition area of 1.55 million square meters and 74,600 booths, indicating a robust platform for innovation and product display [1][4] Group 1: Event Overview - The fair has attracted 3,600 new exhibitors, with an expected display of over 1 million new products developed in the past year [1] - The event serves as a core platform for companies to demonstrate their R&D capabilities and showcase products with independent intellectual property rights [1] Group 2: Industry Trends - There is a notable transition in the market from "selling more" to "selling better," with a focus on providing tailored solutions rather than just products [2][4] - The presence of over 10,000 high-tech and specialized enterprises at the fair reflects a growing emphasis on precision and innovation in manufacturing [4] Group 3: Company Highlights - Guangdong Lianxun Precision Manufacturing Co., Ltd. introduced the U7 hinge, which features a streamlined design and reduced metal exposure, attracting significant interest from international buyers [3] - Companies like Guangdong Junchi Technology Co., Ltd. are leveraging the fair to understand international market demands and enhance their product offerings [4][5] Group 4: Market Dynamics - The demand landscape is shifting from general to specific scenarios, with a growing emphasis on sample validation over mere information exchange [6] - The fragmentation and localization of global market demands are creating new opportunities for companies to adapt and innovate [5][6]