King's Luck(SH:603369) Yang Zi Wan Bao Wang·2025-10-17 07:34Core Viewpoint - The forum highlighted the strategic shift in the Chinese liquor industry from scale expansion to value innovation as a necessary choice for high-quality development [1][3][7]. Industry Overview - The Chinese liquor industry is entering a critical period of deep adjustment, characterized by increasing differentiation and the need for innovative transformation [3]. - The industry consensus emphasizes the importance of "quality value" as a fundamental development principle, "innovation value" as a driving force, and "harmonious coexistence" as a key aspect of future development [3]. Economic Insights - A macroeconomic perspective shared at the forum indicated that future economic growth will focus on "hard technology," particularly in artificial intelligence, with consumer upgrades leaning towards "high brand," "high quality," and "high taste" [3]. Market Trends - The analysis from Haitong Securities highlighted three dimensions of future development trends in the liquor industry: volume-price cycles, product cycles, and channel cycles, with an emphasis on the increasing importance of online sales [5]. Corporate Strategies - Companies are encouraged to adopt smart brewing and value co-creation as breakthrough strategies in response to industry challenges, with a focus on quality and digital management for traceability [6]. - The need for brands to establish emotional connections and value recognition with new-age consumers is emphasized, alongside internal strengthening to navigate industry changes [6]. Value Innovation - The discussion pointed out three areas for advancing value innovation: enhancing product quality and consumer experience, improving the profitability of distribution systems, and building differentiated competitive advantages for sustainable development [7]. - The consensus among industry participants is that the current cyclical adjustment is a necessary phase towards maturity and high-quality development, with multi-dimensional value innovation being the core path to navigate through the cycle [7]. Brand Presence - As the host of the forum, the company showcased its strong brand presence at the event, attracting attention from numerous distributors and consumers, indicating a successful engagement strategy [8].