HAIER SMART HOME(SH:600690) Zhong Guo Xin Wen Wang·2025-10-18 12:56Core Insights - China's electromechanical exports showed strong resilience, with a total export value of $1,475.8 billion in the first eight months of the year, representing a year-on-year growth of 8.1% and accounting for 60.2% of total goods exports during the same period [1][8] - High-value-added electromechanical products have become the main growth driver, with significant performance in high-end equipment and green low-carbon products [3][4] - Emerging markets are increasingly contributing to China's export growth, with exports to the Middle East and Africa rising by 15.7% and 32.2% respectively in the first eight months [4][7] Industry Trends - The 138th China Import and Export Fair (Canton Fair) showcased AI products and smart living experiences, attracting interest from overseas buyers [3] - Companies like Haier are innovating with AI-driven products, achieving approximately 1 million overseas orders for their new washing machine design [4][7] - The application of digital technologies, such as artificial intelligence, is helping companies overcome barriers in language and information asymmetry, enabling small and medium enterprises to expand into global markets [7][8] Market Performance - Zhejiang Jin Aolan Machine Tool Co., Ltd. reported an export value of 140 million RMB in the first three quarters, with a quarterly growth rate of 20% to 30%, primarily driven by demand from Southeast Asia [7] - Haier's major appliances exports grew by 10% in the first eight months, with significant contributions from markets in Europe, the Middle East, Africa, and Southeast Asia [7] - The overall outlook for China's electromechanical product exports remains positive, with expectations of achieving a historical high in annual export value by 2025 [8]