WLY(SZ:000858) Xin Lang Cai Jing·2025-10-18 21:10Core Insights - The 23rd China International Wine Expo focuses on high-quality development in the liquor industry, aiming to explore new consumption markets and innovative opportunities for growth [2] - Wuliangye showcased its brand with a theme of "Harmony and Beauty," featuring a youthful design and interactive tasting experiences to attract younger consumers [1][2] - The launch of the "Wuliangye/Wine Expo Series: Years of Golden Flow" co-branded liquor has become a highlight, emphasizing the brand's heritage and innovation [1] Company Highlights - Wuliangye's exhibition at the Wine Expo is a tribute to its thousand-year heritage and a forward-looking exploration of the industry's future development paths [1] - The company emphasizes its commitment to ecological and green development, having been recognized in the 2024 ESG list for its outstanding contributions to environmental governance [1] - Wuliangye aims to upgrade product categories, consumer experiences, and quality standards, bridging traditional practices with modern trends [1] Industry Developments - The event serves as a platform for discussing the liquor industry's high-quality development goals and directions [2] - The launch of the 2025 National Rational Drinking Promotion Week and the 2025 China Liquor Industry ESG Forum highlights the industry's focus on sustainability and responsible consumption [1]