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教育智能硬件“快消品化”待解
Bei Jing Shang Bao·2025-10-19 15:40

Core Viewpoint - The article discusses consumer concerns regarding the rapid obsolescence and high repair costs of educational smart hardware, suggesting a need for a long-term value system that emphasizes durable hardware, continuous content, and reliable service [1][6]. Group 1: Consumer Experiences - Consumers report frequent malfunctions in educational hardware, such as the "Listening Treasure" device, which has led to dissatisfaction and a perception that these products are prone to breaking down quickly [2][3]. - Many parents express frustration over the high repair costs relative to the initial purchase price, with some stating that repairs can cost as much as 300 yuan, making it more economical to buy a new device instead [4][6]. - There is a growing sentiment among consumers that the quality of these products is declining, with some claiming that higher-end models tend to fail more quickly [3][4]. Group 2: Industry Trends - The educational hardware market is characterized by rapid product iterations, with companies frequently releasing new models, which contributes to the perception of these products as fast-moving consumer goods [6][7]. - Experts argue that the current trend of treating educational tools as disposable items undermines their educational value and can disrupt the learning process for children [6][7]. - The industry is urged to shift from a short-term profit mindset to a long-term value creation approach, focusing on durable products, valuable content, and effective service [7]. Group 3: Legal and Consumer Rights - Legal experts highlight that consumers have the right to seek compensation for frequent product failures or false advertising, suggesting that consumers should be aware of repair policies and keep records of repairs [5]. - Recommendations for consumers include choosing reputable brands with good after-sales service and ensuring that they have written agreements or promotional materials to support their claims if issues arise [7].