江苏阜宁：“数商”兴农 乘“云”出圈

Core Insights - The event "Digital Commerce Promotes Agriculture and Celebrates Harvest" was successfully held in Yancheng, Jiangsu Province, showcasing nearly a hundred enterprises from various cities in the province, covering multiple categories such as grains, fruits, vegetables, livestock, and aquatic products [1] Group 1 - Over 30 national geographical indication agricultural product vendors and time-honored enterprises set up outdoor live streaming rooms to promote local specialties like Nanjing Salted Duck and Suzhou Pastries, enhancing brand awareness through live demonstrations and tastings [2] - The event emphasized the integration of digital commerce with the agricultural industry, providing strong momentum for expanding the sales channels of Jiangsu agricultural products and enhancing brand value [2] - The event also announced new provincial-level e-commerce industrial clusters and facilitated multiple cooperation intentions between participating enterprises and e-commerce platforms, enhancing industry collaboration [4] Group 2 - Participants shared experiences on e-commerce operations and engaged in discussions about the development trends and new opportunities in live-streaming e-commerce, focusing on digital empowerment for the industry [4] - The event attracted representatives from various sectors, including e-commerce associations, key platform enterprises, and agricultural supply chain companies, fostering a collaborative environment for product selection and partnerships [4]