2 1 Shi Ji Jing Ji Bao Dao·2025-10-20 09:49Core Insights - JD.com is intensifying its efforts in the automotive sector, particularly with the launch of its "National Good Car" initiative, which aims to create a new automotive consumption model through strategic partnerships and innovative services [7][8]. Vehicle Specifications - The vehicle features a high-strength cage design with over 70% high-strength steel, enhancing impact resistance by 18% [4]. - It has a curb weight exceeding 300 kg compared to similar models, a wheelbase wider by 45 mm, and a tire width increased by 10 mm, improving grip [4]. - The vehicle achieved a moose test score exceeding 75 km/h, indicating solid dynamic performance [4]. Recruitment and Talent Acquisition - JD.com is actively recruiting for high-paying positions in its automotive division, with some roles offering annual salaries exceeding 1 million yuan [6]. - Key positions include algorithm engineers, product directors, and marketing experts, with salaries ranging from 25,000 to 133,000 yuan per month [6][8]. Strategic Partnerships - JD.com collaborates with GAC Group for vehicle manufacturing and with CATL for advanced battery technology, aiming to leverage each party's strengths [7]. - Recent partnerships with Changan Automobile and CATL focus on comprehensive marketing strategies and battery aftermarket services [7]. User Engagement and Market Response - The "National Good Car" has not yet officially launched, but its first model has been previewed through an online auction, generating significant interest with over 25,000 reservations [8]. - JD.com is collecting user feedback on various aspects of the vehicle, including safety, performance, and pricing, with nearly 300,000 participants engaged in the feedback process [8].