丰源投资：钟情“文化+科技”领域，推动好项目广东落地生根

Core Insights - The 2025 Guangdong-Hong Kong-Macao Greater Bay Area Cultural Industry Investment Conference aims to connect funding with projects, aligning with the needs of investment firms like Fengyuan Investment [1] Company Overview - Fengyuan Investment, established in 2022, focuses on equity investments in frontier technology commercialization, manufacturing transformation, and urban renewal [1] - The founder, Fu Zheng, has a background in investment banking and has previously worked with UBS and CVC Capital Partners, leading investments in various sectors [1] Industry Trends - The cultural industry is experiencing significant trends, particularly the integration of culture and technology, with areas like AIGC, metaverse, digital humans, and smart hardware reshaping product creation and consumption [3] - Guangdong has established itself as a cultural industry powerhouse, with a complete industry chain and a vibrant innovation atmosphere [3] Regional Advantages - Guangdong is the largest cultural industry province in China, with a total revenue of 2.5 trillion yuan from large-scale cultural enterprises in 2024, accounting for about one-sixth of the national total [4] - The province has introduced a new policy package to promote high-quality cultural industry development, releasing 87 policies to support new cultural business models [4] Investment Opportunities - The conference has successfully facilitated significant investment, with a total of 250 billion yuan in cultural industry investment funds announced over two sessions [4] - In 2023, the conference achieved an intended investment signing amount of 2 billion yuan, with actual financing reaching 1.51 billion yuan [4] Collaboration Expectations - Fengyuan Investment seeks precise recommendations for high-growth projects, guidance on product licensing in gaming and film, and opportunities to establish or participate in specialized funds for cultural technology [5]