《2025中国青年动漫人才成长趋势与未来发展研究报告》在杭州发布

Core Insights - The report highlights that young talent is a core variable and the largest increment for the high-quality development of China's animation industry [1][3] - The report serves as both a current status scan and a future exploration for the industry [1] Industry Overview - China's animation industry is entering a rapid development phase, with over 198,000 animation-related enterprises and a user base of nearly 580 million in the broader "subculture" market [3] - The core user base exceeds 120 million, and the peripheral market is expected to reach 652.1 billion yuan by 2025, indicating robust market vitality [3] Young Creators' Potential - The "China Youth Animation Creator Development Index (YACDI)" was established to assess the growth status of young animation talents, yielding a comprehensive score of 72.5 out of 100 [4][6] - The index evaluates four dimensions: professional ability and creative vitality, commercialization and career value, growth environment and support, and future development confidence [4] Support System Challenges - While young creators show strong potential, the support system remains inadequate, with high reliance on self-learning (93%) and low participation in government and industry training [6] - Nearly half of the creators earn low incomes, and over 90% have fewer than 10,000 fans, indicating a need for improved commercialization capabilities [6] Future Talent Demand - The report identifies four key talent profiles needed in the future animation industry: "T-shaped talents," "technical artists," "cross-media narrators," and "product manager-type talents" [9] - It emphasizes the importance of not only creative skills but also market awareness and resource integration capabilities [9] Recommendations for Development - The report suggests optimizing educational supply and industry ecology, enhancing school-enterprise collaboration, improving social security, and building international exchange platforms [9] - The "China Youth Animation Creator Growth Plan" will continue to support young creators through various activities, including exhibitions, skill training, and cultural markets [9][11] Event Context - The report was released during the 19th China (Hangzhou) Cultural and Creative Industry Expo, which focused on the integration of culture and technology, tourism, and people's livelihoods [11] - The expo featured over 5,800 cultural brands from 66 countries and regions, highlighting the increasing internationalization and technological integration in the animation industry [11]