Core Viewpoint - The Wenzhou Tongfu 2025 Autumn New Product Appreciation and Ordering Conference serves as a significant platform for deepening trust and collaborative development between brands and channels, with Zhang Xiaoqing enhancing its market channel network and driving sales growth [1][2]. Group 1: Event Overview - The conference featured management teams, sales personnel, core distributors, potential new clients, and long-term partners from various brands, including Zhang Xiaoqing, Amir, and Mai Tubu [1]. - The event included product displays, policy announcements, and in-depth communication activities [1]. Group 2: Zhang Xiaoqing's Strategies - Zhang Xiaoqing introduced an attractive terminal image support policy, allowing distributors to prepay 1,000 yuan to receive 5,000 yuan for store renovations, with a maximum limit of 20,000 yuan [4]. - This policy aims to reduce the financial burden on distributors for store upgrades and promote standardized and high-end brand image construction [4]. Group 3: Brand Development and Product Offering - Zhang Xiaoqing's Vice General Manager emphasized the importance of products as a bridge between the brand and consumers, and as tools for distributors to expand their markets [6]. - The company plans to enhance product structure, ensure pricing systems, and maintain quality control throughout the product lifecycle to support distributors [6]. Group 4: Engagement and Promotion - The event featured a lottery where Zhang Xiaoqing's antibacterial six-piece set and silver arc series knife set were awarded as prizes, effectively promoting new products and engaging potential clients [8]. - The interactive experience allowed distributors and potential new clients to physically engage with the new products [8]. Group 5: Future Outlook - Zhang Xiaoqing aims to increase resource investment, expand quality terminal stores, and optimize market layout to build closer partnerships with distributors [10]. - The company is actively recruiting high-quality distributors with market expansion capabilities to explore new market opportunities [10]. - The collaboration between brands and channels is seen as crucial for driving growth in a competitive environment, with Zhang Xiaoqing demonstrating its strategic commitment to empowering channels and building a healthy ecosystem [10].
张小泉亮相温州同富新品订货会 现场渠道政策放大招