Phoenix Media(SH:601928) Xin Lang Cai Jing·2025-10-21 01:29Core Viewpoint - Phoenix Media's stock performance shows a slight increase, with significant financing activities indicating investor interest and a relatively high level of margin trading [1][2]. Financing Summary - On October 20, Phoenix Media recorded a financing buy-in of 18.41 million yuan, with a net buy of 7.15 million yuan after repayments [1]. - The total margin trading balance reached 262 million yuan, with the financing balance at 254 million yuan, accounting for 0.94% of the circulating market value, which is above the 60th percentile of the past year [1]. - The company also experienced a high level of short selling, with a short balance of 7.87 million yuan, exceeding the 90th percentile of the past year [1]. Financial Performance - For the first half of 2025, Phoenix Media reported a revenue of 7.11 billion yuan, a year-on-year decrease of 1.70%, while the net profit attributable to shareholders increased by 29.57% to 1.59 billion yuan [2]. - Cumulative cash dividends since the company's A-share listing amount to 10.94 billion yuan, with 4.07 billion yuan distributed in the last three years [3]. Shareholder Structure - As of June 30, 2025, the number of shareholders decreased by 20.20% to 35,900, while the average circulating shares per person increased by 25.31% to 70,928 shares [2]. - Among the top ten circulating shareholders, Hong Kong Central Clearing Limited is the fourth largest, increasing its holdings by 7.21 million shares to 45.09 million shares [3].