平安融易重庆分公司破解山城小微融资密码
Sou Hu Cai Jing·2025-10-21 11:07

Core Insights - Small and micro enterprises are becoming the backbone of economic development, with over 60 million registered nationwide by Q3 2025, and private enterprises accounting for 57% of China's total foreign trade [1] - Chongqing, as a central economic hub, relies on small and micro enterprises for regional economic vitality, yet they face challenges in financing [1] Financing Challenges - The financing difficulties for small and micro enterprises primarily stem from two issues: the urgent need for large short-term funds to support business expansion and the increasing difficulty in maintaining cash flow due to rising labor and material costs alongside shrinking fixed assets [2] - Chongqing aims for a GDP growth of around 6% in 2025, with small and micro enterprises playing a crucial role in this growth, leading to an expanding demand for financing [2] Innovative Financing Solutions - Ping An Rongyi has developed AI risk control models and big data analysis to reduce financing approval times to within 24 hours, with a maximum loan limit of 5 million yuan [2] - Core products such as "Zhai e Loan," "Micro Business Loan Preferred Invoice Scheme," and "Car e Loan" are designed to address the two main pain points of small and micro enterprises [2] Case Studies - A construction company in Chongqing faced a funding gap for a new project due to long payment cycles and lack of sufficient collateral. With the "Micro Business Loan Preferred Invoice Scheme," they secured 2 million yuan without collateral, enabling them to successfully undertake the project and stimulate surrounding industries [3] - In the Chongqing Free Trade Zone, a trading company needed 1 million yuan within a week to secure a supply chain opportunity. Utilizing the "Car e Loan" product, they received the funds on the same day, allowing them to capitalize on the opportunity [5] Service Philosophy - The service approach of Ping An Rongyi emphasizes deep engagement with clients, with a focus on building trust through frequent interactions and professional expertise [6] - The company’s diverse financing products, including "Micro Business Loan Preferred Invoice Scheme" and "Car e Loan," provide robust support for small and micro enterprises [6]