Amazon: Why I Am Investing For The First Time In 5 Years

Core Insights - The article emphasizes the importance of investing in companies that one is also a customer of, highlighting that personal experience can influence investment decisions, provided the valuation is favorable [1]. Group 1: Analyst Background - Dilantha De Silva is an experienced equity analyst with over 10 years in the investment industry, focusing on small-cap stocks often overlooked by Wall Street [1]. - He is a CFA Level III candidate and holds qualifications from the Chartered Institute for Securities and Investment (CISI) [1]. - Dilantha has contributed to various prominent financial platforms, including CNBC, Bloomberg, Nasdaq, and Yahoo Finance [1]. Group 2: Investment Approach - The investment strategy discussed involves a preference for companies where the investor is also a customer, suggesting a personal connection can enhance investment decisions [1]. - The article indicates that the decision to invest ultimately depends on the valuation of the companies in question [1].