握手言和？OpenAI与好莱坞“共识”背后，博弈料将继续

Core Viewpoint - OpenAI's Sora 2 has sparked a significant controversy in Hollywood due to its use of copyrighted materials and likenesses without permission, leading to a complex negotiation over copyright and profit-sharing between AI companies and the entertainment industry [1][2]. Group 1: Controversy and Response - Sora 2 allows users to generate AI videos using real people's materials, which has led to strong backlash from Hollywood institutions and unions for unauthorized use of copyrighted content [1]. - After negotiations, OpenAI and Hollywood reached an initial agreement regarding the protection of actor rights, but this is seen as just the first step in a larger ongoing struggle over profit distribution and industry influence [1][2]. Group 2: Active Authorization Model - The "active authorization" model allows artists and performers to decide whether and how their likenesses and voices can be used in AI-generated content, requiring explicit consent from them [3]. - SAG-AFTRA's president stated that the active authorization mechanism is the only viable business model, and there is ongoing support for legislation to protect these rights [3]. Group 3: Unresolved Issues - Despite the agreement on the active authorization model, many complex issues remain unresolved, including the specifics of how individual voices and likenesses will be authorized for use [4]. - OpenAI's CEO indicated plans to enhance control measures for copyright owners and explore revenue-sharing models with those who allow their characters to be used, but details are still in development [5]. Group 4: Ongoing Negotiations - The final profit-sharing mechanisms and detailed authorization plans will result from ongoing negotiations between the platform, the entertainment industry, and various stakeholders [5]. - The entertainment industry faces a dual challenge: protecting the commercial value of their IP while potentially benefiting from interactive fan creations [5].