橘宜再加码护发，收购意大利护发品牌Foltène

Core Viewpoint - Ju Yi Group has completed the acquisition of the Italian hair care brand Foltène, further strengthening its strategic positioning in the hair and scalp care sector after acquiring the skincare brand Bai Zhi Cui earlier this year [1][3]. Group 1: Acquisition Details - The acquisition of Foltène includes brand assets, global business networks, supply chain systems, and the R&D laboratory located in Italy, marking a comprehensive integration rather than a mere partnership [3][4]. - Foltène, founded in 1944, is known for its scientific foundation and has a product range focused on hair and scalp health, including anti-hair loss ampoules and shampoos [1][4]. Group 2: Market Presence and Performance - Foltène entered the Hong Kong market in 2007 and the mainland China market in 2008, with a Tmall flagship store established in 2013, currently boasting around 370,000 followers [3]. - Ju Yi Group's revenue reached 3.5 billion in the previous year, with a year-on-year growth of 36%, maintaining double-digit growth for several consecutive years [5]. Group 3: Strategic Implications - The acquisition is expected to complement Ju Yi Group's existing brands, enhancing its competitive edge in the multi-billion dollar hair care market [5]. - Ju Yi Group plans to leverage Foltène's medical background and clinical evidence while integrating its own digital marketing and supply chain resources to drive growth [4][5].