东莞“制造美学”之旅启航，广交会采购商将赴莞“寻宝”

Core Insights - The 138th Canton Fair is set to showcase Dongguan as a "City of Manufacturing Aesthetics," attracting significant attention from domestic and international buyers [1] - Dongguan's enterprises achieved an intended transaction amount of $530 million during the first phase of the fair, marking a 15.2% increase compared to the previous session [1] Group 1: Manufacturing Aesthetics - Dongguan has introduced the concept of "Manufacturing Aesthetics" in 2024, focusing on six dimensions: design, craftsmanship, production, products, culture, and philosophy to reconstruct the value of its manufacturing industry [1] - The fair serves as a platform to demonstrate Dongguan's quality advantages and innovative capabilities in manufacturing [1] Group 2: International Procurement Engagement - Over ten international buyers from countries such as Argentina, Egypt, Russia, Brazil, and Canada will engage in precise industrial matching in Dongguan, facilitating direct procurement needs to local manufacturers [2] - The participation of these global buyers highlights Dongguan's robust manufacturing strength in the international market [2] Group 3: Trade Expansion Initiatives - Dongguan's Commerce Bureau emphasizes the importance of international buyer resources during the fair as a vital channel for expanding international trade [3] - The city plans to organize more targeted and professional trade matching activities to promote the "Dongguan Manufacturing" brand and connect local enterprises with global markets [3] Group 4: Media Engagement and Aesthetic Exploration - Mainstream media and influencers will visit Dongguan on October 24-25 to experience the charm of the "City of Manufacturing Aesthetics" [4] - Dongguan has hosted various high-profile exhibitions to showcase its manufacturing industry's aesthetic and creative capabilities, enhancing its international appeal [4] Group 5: Cultural and Creative Industries - Dongguan is recognized as a "City of Trendy Toys," producing a quarter of the world's animation derivatives and nearly 85% of trendy toys, serving as a prime example of "Manufacturing Aesthetics" [5] - The city aims to integrate traditional cultural inspirations into innovative product development, enhancing its competitive edge in the global market [5]