Core Points - The National Stadium, known as the "Bird's Nest," is set to host the global mobile esports event for the first time in November, with a fully booked schedule for 2026 and the World Athletics Championships planned for 2027 [1] - The venue has hosted various high-profile events, including the World Athletics Championships and numerous concerts, attracting significant attendance, with 5 million visitors expected for the 2025 season [1] - The KPL Annual Finals for the game "Honor of Kings" will take place at the Bird's Nest, with an anticipated attendance of over 60,000 and a total prize pool of 70 million RMB [1] Company Development - The Bird's Nest is transitioning from a "single venue" to a "multi-functional cultural and sports hub," achieving sustainable profitability after covering costs such as depreciation and taxes [2] - Future plans include further integration of diverse development paths, focusing on traditional event advantages while expanding into digital economy and cultural innovation sectors [2]
“鸟巢”有多忙?下个月有王者荣耀对决,档期已排到了2027年
Xin Jing Bao·2025-10-22 11:03