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华纳兄弟探索公司考虑“卖身”:将研究收购要约,计划拆分公司

Core Viewpoint - Warner Bros. Discovery is considering a sale and has initiated a review of potential alternatives aimed at maximizing shareholder value, including the possibility of selling the entire company or its Warner Bros. and/or Discovery Global businesses [1][3] Group 1: Company Strategy - The company plans to split into two independent entities (Warner Bros. and Discovery) by mid-2026 [1] - Warner Bros. Discovery has received acquisition interest from multiple companies for the entire company and Warner Bros. specifically [3] Group 2: Financial Performance - The company has achieved significant box office success this year with films like "Superman," "Minecraft," and "The Offenders" from DC Studios [3] - The film "Barbie" (2023) has surpassed $1 billion in box office revenue, approximately 70.93 billion RMB at current exchange rates [3] Group 3: Media and Streaming Services - Warner Bros. Discovery owns several well-known media brands and entertainment licenses, including HBO, CNN, and the DC Comics superhero series [3] - The company operates the HBO Max platform, which features award-winning series such as "The Last of Us," "Peacemaker," and "The White Lotus" [3] - The DC Comics series "Green Lantern" is set to premiere on HBO Max next year [3] Group 4: Pricing Strategy - Warner Bros. Discovery announced price increases for all HBO Max subscription tiers in the U.S.: - HBO Max Basic (with ads) will increase by $1 to $10.99 per month and $109.99 per year - HBO Max Standard will increase by $1.50 to $18.49 per month and $184.99 per year - HBO Max Premium will increase by $2 to $22.99 per month and $229.99 per year [4]