广东向全球发出文旅邀约 前三季度入境游总人次领跑全国

Core Insights - Guangdong is positioning inbound tourism as a key growth area for cultural and tourism consumption, aiming to become the "first stop for inbound tourists to experience Chinese life" [1] - The "Discover Exciting Guangdong" global promotion event was held to enhance Guangdong's global influence in inbound tourism and to advance the construction of a world-class tourism destination in the Greater Bay Area [1][4] Group 1: Event Highlights - The event featured over 300 international travel professionals and influencers from more than 60 countries, showcasing Guangdong's culture and cuisine [1] - Attendees experienced a series of interactive cultural activities, including traditional lion dances and hands-on demonstrations of eight intangible cultural heritage skills [2] - A stage performance illustrated the emotional journey of discovering, exploring, and loving Guangdong, alongside the global premiere of a promotional video [2] Group 2: Tourism Statistics and Growth - Guangdong led the national inbound tourism market in 2023, with over 39.31 million inbound visitors and tourism foreign exchange income reaching 98.8 billion yuan, both showing over 30% year-on-year growth [4] - The province's inbound tourism is particularly strong from markets such as Singapore, Malaysia, Thailand, and France, with significant growth rates noted [4] Group 3: Future Initiatives - Guangdong plans to enhance its inbound tourism market through a series of global promotional activities and product innovations, including diverse travel packages and promotional campaigns [5] - The province will collaborate with various sectors to launch promotional activities around major events, such as the 15th National Games and the Spring Festival, to boost competitiveness [5] - A new "one-stop service counter upgrade" project will be launched in partnership with SF Express to improve the inbound tourism experience [6]