尹同跃回应：奇瑞如何实现“Be somewhere”

Group 1 - Chery introduced a localized R&D concept at the 2025 Global Innovation Conference, emphasizing "In somewhere, For somewhere, Be somewhere" as a renewed approach to global innovation [2] - Chery's Chairman, Yin Tongyue, outlined the company's global development plans, highlighting that funds raised from its recent IPO will be primarily used for technology R&D and expanding overseas market operations [3][4] - Chery's overseas revenue is approaching half of its total revenue, with plans to increase local employee numbers and contributions in foreign markets [4] Group 2 - Chery has been a leader in China's automotive exports for 22 consecutive years, establishing a strong global presence and development capabilities [5] - The "Be somewhere" strategy aims to localize product development and brand presence, collaborating with local research institutions to address social issues and provide "Chinese solutions" [5][6] - Yin emphasized the importance of understanding both the Chinese and global perspectives in the company's international strategy [6] Group 3 - Chery's global strategy focuses on proactive measures, including regulatory compliance, adaptability to local fuel and infrastructure, differentiated market strategies, and enhancing product competitiveness [7] - The company engages local engineers for product testing in markets like Germany to ensure that vehicles meet local standards and consumer preferences [7][8] - Yin stressed the need for Chinese automakers to build relationships and avoid conflicts in foreign markets, ensuring sustainable development through local integration [8][9] Group 4 - The foundation of Chery's globalization is localized manufacturing, with a focus on providing local markets with tailored solutions through comprehensive planning in engineering, branding, and innovation [9]