广东“跨境电商+产业带”助力“百千万工程”系列活动走进澄海，聚焦玩具出海新丝路

Core Insights - The event "Cross-border E-commerce + Industrial Belt" focusing on the Chaozhou toy creative industrial belt was held in Shantou, aiming to integrate local industries with cross-border e-commerce for global outreach [1] Group 1: Event Overview - The event was organized by the Guangdong Provincial Department of Commerce, with support from local government and industry associations, featuring a combination of theme sharing, ecological display, and procurement matchmaking [1] - The event aimed to create an efficient platform for policy interpretation, resource connection, and brand internationalization, promoting the deep integration of Guangdong's characteristic industrial belts with cross-border e-commerce [1] Group 2: Practical Insights from Participants - Successful cross-border e-commerce sellers shared their experiences, including Puff Media's use of overseas short videos and live streaming to sell high-value toys internationally [5] - Egatee and Coupang provided insights into popular toy characteristics in the East African and South Korean markets, offering references for local enterprises [5] - Logistics companies like Samsung Logistics and Shantou Post introduced their services related to overseas shipping and direct mail, supporting the industrial belt [5] Group 3: Strategic Initiatives - The Chaozhou toy creative industrial belt was selected as one of the first pilot projects for "Cross-border E-commerce + Industrial Belt" in Guangdong Province, highlighting its significance in the ongoing "Hundred-Thousand-Million Project" [9] - The Chaozhou district plans to steadily promote the pilot work of "Cross-border E-commerce + Toy Creative Industrial Belt," aiming to enhance the quality of cross-border e-commerce development and stimulate new growth momentum in foreign trade [9]