Coinbase Opens Amex Card With Up to 4% Back in BTC for U.S. Coinbase One Members

Core Insights - Coinbase has launched the Coinbase One Card for U.S. customers, available for $49.99 a year, offering up to 4% back in bitcoin on purchases [1] - The card has no foreign transaction fees and allows users to pay their credit card bill from a linked bank account or with crypto held on Coinbase [2] - The design of the card features raw data from the Genesis Block, emphasizing a bitcoin-first identity and rewards paid in BTC [3] Product Comparison - Gemini has also introduced a credit card in 2023 that offers up to 3% crypto cashback on purchases and supports various digital assets, including bitcoin and ether [4] - The Gemini Credit Card has a Solana edition that provides up to 4% back in SOL for specific categories, with no annual fee and no foreign transaction fees [5] - Coinbase's card focuses on a bitcoin-only reward system, while Gemini's program is category-based, catering to different customer preferences [6] Target Audience - Coinbase's card targets customers who prefer earning bitcoin on all purchases, requiring a membership fee and offering payment flexibility [7]