DEPPON(SH:603056) Xin Jing Bao·2025-10-24 12:26Group 1 - The core viewpoint of the article highlights that Naturando is seeking to go public on the Hong Kong Stock Exchange with a valuation exceeding 7.1 billion yuan, amidst a wave of beauty industry IPOs [1] - Naturando's revenue and profit growth, as well as its gross margin, are significantly lower than those of its competitor, Maogeping, which has seen a stock price increase of nearly 70% this year [1] - In the first half of the year, Naturando reported revenue of 2.448 billion yuan and a profit of 191 million yuan, with year-on-year growth rates of 6.4% and 7.1%, respectively, and a gross margin of 70.1% [1] Group 2 - Naturando's marketing expenditure over the past three years has approached 7.6 billion yuan, indicating a heavy reliance on marketing rather than research and development [1] - The company's sales and revenue costs reached 1.35 billion yuan in the first half of the year, accounting for 55% of its revenue, while R&D spending was only 42.38 million yuan, reflecting a decline of 5.3% year-on-year [1]