吉利，加速“出海”

Core Viewpoint - Geely is accelerating its expansion into the European electric vehicle market, revealing a five-year development plan focused on the UK and broader Europe [2][4]. Group 1: Market Entry and Expansion Plans - Geely's first pure electric model, the Geely International EX5, has been launched in the UK, marking a significant milestone in its European strategy [4][5]. - The company aims to achieve annual sales of 100,000 units in the UK by 2030, with plans to increase its sales outlets from 25 to 40 by the end of 2025 and to 100 by the end of 2026 [5][7]. - Geely has been active in 12 European countries prior to entering the UK market, with plans to launch 15 new models in Europe over the next five years and establish over 1,000 sales outlets [9]. Group 2: Market Characteristics and Strategic Focus - The UK has become the largest market for new energy vehicles in Europe, aligning with Geely's development strategy [5]. - Geely's strategy emphasizes high standards and a mature system to penetrate core European markets such as Germany, France, Italy, and Spain [5][9]. - The company plans to leverage its existing partnerships and investments in the UK, including collaborations with London taxi companies and investments in brands like Lotus and Aston Martin [7][9]. Group 3: Technological and Sustainability Goals - Geely is committed to creating intelligent and sustainable vehicles, with a vision to lead in green and smart mobility [10][11]. - The company has invested over 250 billion yuan in R&D over the past 11 years, focusing on core technologies such as architecture, battery systems, and safety [10]. - Geely aims for carbon neutrality by 2045, with a reported 23.5% reduction in carbon emissions per vehicle by mid-2025 [11].