OpenAI要用AI“创作音乐” ，加剧与谷歌及初创公司竞争

Core Insights - OpenAI is expanding into AI music generation following the success of its video model Sora, aiming to increase user engagement and explore new revenue streams [1][2] - The company is collaborating with students from Juilliard School to annotate music scores, which will serve as training data for its music generation AI [1] - OpenAI's entry into the music generation space will intensify competition with Google and emerging startups like Suno and Udio, which have already launched similar products [2] Competitive Landscape - Google has launched its second-generation music production model Lyria and is promoting its capabilities in advertising music creation [2] - Suno, a three-year-old startup, has achieved an annual recurring revenue of approximately $150 million, growing nearly fourfold from the previous year [2] - OpenAI's music generation model aims to surpass the current limitations of ChatGPT, which can only generate lyrics and chords [2] Product Development and User Engagement - The Sora application, which allows users to create TikTok-style AI short videos, gained one million downloads within five days of launch, indicating strong user interest [3] - OpenAI is integrating social media-like features into its chatbot to enhance user engagement by allowing users to share their AI-generated music [3] Potential Applications and Business Models - OpenAI is exploring the possibility of generating music through text and audio prompts, which could serve both individual users and enterprise clients like advertising agencies [4] - The tools could facilitate creative processes in advertising, such as generating lyrics and composing catchy songs based on music samples [4] - However, OpenAI will need to negotiate agreements with major record labels to avoid copyright issues, a significant challenge in the AI music generation space [4][5] Industry Challenges - The Recording Industry Association of America (RIAA) has filed lawsuits against Suno and Udio for allegedly using copyrighted songs without permission, highlighting the legal risks in the AI music sector [4] - OpenAI has implemented preventive measures in its existing products to mitigate risks, such as restricting the sharing of complete song lyrics in ChatGPT [5]