KWEICHOW MOUTAI(SH:600519) Di Yi Cai Jing·2025-10-25 08:36Core Viewpoint - The recent leadership change at Kweichow Moutai Group, with the appointment of Chen Hua as chairman, reflects ongoing adjustments within the company amid a challenging environment for the liquor industry [2][4]. Group 1: Leadership Changes - Kweichow Moutai Group has replaced its chairman again, marking the fourth change in five years [2]. - Chen Hua, the new chairman, has a background in local government and energy sectors, lacking direct experience in the liquor industry [5]. - Zhang Deqin, the previous chairman, implemented measures to stabilize the market during a period of deep adjustment in the liquor industry [4]. Group 2: Industry Context - The liquor industry is currently facing significant challenges, including declining prices and a need for strategic adjustments [5]. - Under Zhang Deqin's leadership, Kweichow Moutai achieved a revenue of 91.094 billion yuan, a year-on-year increase of 9.16%, and a net profit of 45.403 billion yuan, up 8.89% [4]. - The new chairman will need to address issues such as stabilizing core product prices and balancing sales channel profits amid ongoing industry adjustments [5].