Core Insights - Ping An Health Insurance has launched the upgraded "Ping An Le Health" brand, marking a significant step in the integration of health insurance and medical services [2][3] - The new "Ping An Le Health" client app will serve as a digital platform for health lifestyle management, aiming to create valuable health assets for customers [2][3] Group 1 - The upgrade signifies Ping An Health Insurance's commitment to the "Healthy China" strategy and aims to enhance customer experience in health management [2] - The new health insurance service system will provide a comprehensive digital platform that connects various health-related services, creating a closed-loop system of policies, services, records, rewards, and memberships [3] - The initiative is expected to promote a sustainable health asset management approach among families, encouraging collective health management [3] Group 2 - The transformation from the initial launch of the "Ping An Le Health" service brand in 2023 to its upgrade in 2025 reflects a strategic evolution in the company's core operations [3] - Industry experts view this upgrade as a practical implementation of the regulatory advocacy for "health insurance + health management," setting a benchmark for professional development in the health insurance sector [3] - The introduction of features like health points and family accounts aims to create a multi-faceted network involving users, hospitals, and insurance, potentially paving the way for a "Chinese version of HMO" [3]
“平安乐健康”品牌焕新升级 平安健康险打造健康保险服务新体系