陕西榆林机场旅客量突破260万人次 再创历史新高

Core Insights - Yulin Airport's passenger throughput for 2025 has officially surpassed 2.6 million, breaking its own historical record and achieving a year-on-year growth of 22.9%, making it the second fastest-growing airport among those with over one million passengers in China [1][2] Group 1: Strategic Development - The rapid development of Yulin Airport is supported by the strategic layout of the Western Airport Group, which has focused on enhancing both capacity and route expansion [2] - The airport has added 13 new domestic routes this year, including popular destinations such as Hami, Guilin, Sanya, and Yantai, while increasing flight frequency on key routes to major cities [2][3] Group 2: Operational Efficiency - Yulin Airport has improved its operational management through data analysis, achieving a flight execution rate of 95.3% and a passenger load factor of 75.6%, both at historical highs [3] - The airport's marketing strategies have effectively reached target audiences, with significant engagement on promotional content, indicating a successful marketing matrix [3] Group 3: Service Quality Enhancement - The upgrade of service quality has been a key driver for passenger growth, with the introduction of a new transfer service brand and policies that have increased the proportion of transfer passengers from less than 1% to 6% [4] - Infrastructure improvements have included the creation of functional transfer lounges and enhanced facilities for overnight passengers, aligning with the group's service mission [4] Group 4: Future Outlook - Yulin Airport aims to continue optimizing operational processes and expanding its market reach, particularly in emerging markets like the Chengdu-Chongqing area, to further enhance growth potential [4]