240小时免签下北京入境游｜虫洞创想运营总监黄源钊：境外游客普遍青睐“科技+文化”融合类体验

Core Insights - The inbound tourism business of Chongwong Creative has shown significant growth, with overseas tourist order revenue accounting for 10% of total revenue, exceeding expectations [2] - The primary sources of overseas tourists are Southeast Asia, South America, and some European countries, with a strong overall willingness to spend [2] - There is a strong interest among overseas tourists in experiences that integrate technology and culture, indicating a demand for innovative products [2] - The VR skydiving experience along Beijing's central axis received overwhelmingly positive feedback from overseas tourists during the recent holiday period [2] - Chongwong Creative plans to continue leveraging cultural IP and high-tech methods to enhance tourism experiences and upgrade the inbound tourism product system [2] - The company faces challenges in understanding and addressing core pain points of tourists, as it is still in the experience accumulation phase [2] - To tackle the challenges posed by the current tourism off-season, the company is actively seeking to expand its product reach through hotel partnerships, tour guide resource integration, and the development of educational travel products [3]