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东莞制造,凭什么“种草”全球
2 1 Shi Ji Jing Ji Bao Dao·2025-10-26 14:36

Core Insights - The 138th Canton Fair is showcasing Dongguan's new image as a "City of Manufacturing Aesthetics," attracting global attention and buyers [1][13] - Dongguan organized a "Manufacturing Aesthetics" tour from October 23 to 25, allowing buyers and media to explore local manufacturing capabilities [1][13] - The integration of design, craftsmanship, branding, and cultural expression is crucial for Dongguan's products to ascend the high-end value chain [3][11] Group 1: Buyer Engagement - Over ten buyers, including major brands from Argentina and Brazil, engaged in procurement meetings with Dongguan manufacturers [1][3] - Brazilian buyer Red Dull expressed interest in collaborating with local manufacturers due to their strong production capabilities in clean energy and automotive parts [3] - Canadian buyer Sal praised Dongguan's aesthetic design, highlighting its suitability for high-humidity environments [5] Group 2: Manufacturing Aesthetics - Dongguan's manufacturing brands, such as Weimei Cultural Ceramics and Microstone Technology, are focusing on aesthetic integration in their products [9][11] - The concept of "Manufacturing Aesthetics" is not limited to traditional industries but also encompasses technological innovation [11] - The launch of innovative products, like the humanoid robot by TuoSiDa, exemplifies the elevation of manufacturing aesthetics in the tech sector [11] Group 3: Media and Influencer Engagement - A media and influencer group visited various Dongguan manufacturing sites to experience and promote the local manufacturing aesthetics [1][7] - The tour included live streaming sessions to showcase Dongguan's manufacturing capabilities to a broader audience [11] Group 4: Global Perspectives - International buyers noted the diversity and innovation in Dongguan's manufacturing, with many expressing interest in the local market [15][16] - The transformation of Dongguan's manufacturing sector serves as a replicable model for other traditional industrial cities in China [16][17] - The emphasis on creativity and technological innovation reflects a broader trend of consumption upgrading and industrial evolution in Dongguan [18][19]